PROJECT BY QUALIX SOLUTIONS
Enhancing Sales and Inventory Management for PLC World
PLC World is a B2B distributor of genuine new, surplus, and refurbished PLC Hardware for industrial automation and networking equipment. Their mission is to deliver high-quality products with excellent customer service, ensuring that their clients experience minimal downtime. PLC World sources products from various channels, including Original Equipment Manufacturers (OEMs), independent distributors, and resellers.
Challenges Faced by PLC World
- The client was using Zoho for managing sales and purchases but found that it lacked the necessary flexibility to suit their operations.
- All new leads and quotes were being manually entered into the system, creating a high risk of human error.
- Communicating with different suppliers for rate inquiries was challenging, as it was primarily managed through email, making it time-consuming.
- Managing both in-house and supplier inventories was difficult with their existing setup.
- The client needed a system that could create automatic follow-ups and reminders for important deadlines or tasks.
- Tracking shipping statuses from both suppliers and customers in one place was impossible with their current tools.
Competitive Research: Understanding Market Solutions
After reviewing PLC World’s requirements, we began by analyzing their competitors, identifying two main players:
- Tall Emu CRM
- Zoho CRM
These insights helped us design a system that would address the gaps left by current solutions while providing unique features tailored to PLC World’s needs.
Designing the User Flow
To ensure smooth operations and goal achievement, we developed a comprehensive user flow. This flow defined the entire customer journey, from receiving new leads to managing quotes, supplier communication, inventory, and orders.
Crafting Wireframes for PLC World's CRM
After our competitive research, our UX designers created mid-fidelity wireframes that outlined every essential screen and feature. This ensured clarity for both our team and the client. We shared these wireframes with the client and gathered feedback to improve the design further.
Creating the Visual Design: The First Look at PLC World's CRM
With moodboards and visual research in hand, our UI designers created multiple variations of the dashboard screen for the CRM. After reviewing the options, the client selected a design that balanced functionality with a modern, clean aesthetic.
High-Fidelity Design in Figma
Once the dashboard screen was approved, we extended that visual direction to the entire software. Our team used Figma to create a high-fidelity design that adhered to the wireframe structure and aligned with the client’s needs for an intuitive, efficient CRM.
The Solution: Transforming PLC World’s Business Operations
Automated Lead and Quote Generation
With the new CRM, every lead received via email or through their WordPress website forms automatically generates a lead in the system, saving time and reducing human error.
Seamless Supplier Communication for Quotes
Users can now add multiple suppliers to the CRM. When a lead is received, the system allows them to send a quote request to multiple suppliers at once via email. The suppliers’ responses, including costs, prices, and freight details, are automatically logged in the CRM for easy management.
Streamlined Inventory Management
The CRM now makes it simple for PLC World to manage both in-house inventory and supplier stock. Users can track all aspects of product management, ensuring they always have an accurate overview of available stock.
Follow-Up and Task Automation
The system allows users to create future follow-ups and tasks, ensuring they receive timely notifications as deadlines approach. This helps nurture leads and ensures important deadlines are met without manual tracking.
Comprehensive Order Management
With the new CRM, users can track all aspects of an order, from receiving products from suppliers to delivering them to customers. The order management module gives users a bird’s-eye view of the entire process, including delivery statuses for both suppliers and customers.
Conclusion: Transforming Business Efficiency with a Tailored CRM for PLC World
At Qualix Solutions, we crafted a custom CRM that addressed all of PLC World’s business challenges, from automating lead generation to streamlining supplier communication and inventory management. With features that allow for task automation, follow-ups, and comprehensive order tracking, we eliminated manual processes and human error, improving the client’s operational efficiency.
Our solution empowered PLC World to focus on growth while ensuring that their day-to-day tasks—like managing suppliers, leads, quotes, and inventory—were handled seamlessly through a single platform. The transformation brought by this CRM has not only enhanced their operational capabilities but also provided them with the tools to scale and continue delivering outstanding service to their global clientele.